McVay Media president Mike McVay welcomes Good Karma Brands Chicago VP Keith Williams, Audacy Chicago Market Manager Kevin Cassidy, Hubbard Minneapolis General Manager Dan Seeman, Lotus Communications General Manager Natalie Marsh, and Audacy Boston Market Manager Mike Thomas for a wide ranging conversation on the challenges and opportunities facing radio leaders.
In this session, the group will cover how they approach investing in opportunities amid a challenged economy, where they see the biggest opportunities for business growth in sports audio, how they manage corporate expectations, the difficulty of recruiting and motivating sales professionals, and each will address whether ratings truly matter or not for generating revenue.
