As traditional media groups deal with pressures tied to past decisions, a new wave of operators has burst onto the digital sports media scene. Why are they confident and investing further in the future of sports media when others are proceeding with caution? How have they built businesses and attracted revenue without years of proven concepts? What have they discovered does/doesn’t work in podcasting and video? How do they measure impact given the flood of digital content and imperfect system for tracking success? And what do they feel the path forward is for audio/video brands in a subscription world?
Accomplished sports broadcaster and CEO of Walk Swiftly Productions Bonnie Bernstein leads this conversation with Meadowlark Media COO Bimal Kapadia, Jomboy Media COO Courtney Hirsch, All City Network CEO Brandon Spano, and Yote House Media CEO Scott Reinen.
