Mastering social media is difficult but for these specialists, it’s a daily expectation. Managers and talent in major and mid sized media markets are going to want to be in the room when this group takes the stage just after lunch.
In this session, social media star and Stadium host and contributor Annie Agar picks the brains of WWE VP of Digital Steve Braband, Overtime Chief Content Officer Marc Kohn, and the leading voice of ESPN’s SportsCenter accounts and the creator of House of Highlights Omar Raja. How long should content stay up if it’s not performing on social? What are the best types of content to post on each platform? Are there certain things smaller brands and staffs should be doing if they don’t have the skill or staff size that Omar, Marc and Steve have?
For those looking to better understand how to create impact on social media, this is the session to be in the room for.
